Focus

There is 130 mg of caffeine from natural green tea extract in the Focus formula. A typical cup of coffee or an 8 ounce cup is approximately 95 mg of caffeine.

Focus can be taken to replace your cup of coffee in the morning or used as a “boost” late in the day when you start feeling that “brain fog”. We are seeing users mix it with Fuel-5 for a pre-workout and we see it being mixed with Hydro and HydroStix for added energy when they are in need of hydration. Anytime you require more alertness or mental focus - take Focus!

AlphaSize® A-GPC is recognized as the "premier" choline donor for increased focus and mental alertness. AlphaSize® A-GPC is a very special nutrient that has been shown to significantly increase acetylcholine (AC) levels in the brain.

In fact is considered to be one of the most effective brain nutrients in the world, and is used widely in clinical settings around the world involving memory.

Here is an overview of why Xendurance used Alpha-GPC in the formula:

 • The world’s most rapid and potent precursor of acetylcholine – the body’s primary neurotransmitter involved in cognition and muscle engagement.
 • FDA full GRAS – hence proven 100% safe for use in every formulation imaginable.
 • Supported by a USP Monograph (already in USP publication with full USP publication in December, 2019) – attesting to the absolute highest safety, quality, and regulatory standards.
• Only brand of A-GPC validated by numerous research studies to improve memory, focus, recall, learning. • Also provide significant benefit to physical performance, power, strength, agility, eye hand coordination, gaming use.
• Provides the most bioavailable source of choline – as demonstrated in numerous published papers.
• Tasteless, colorless, odorless, 100% water soluble, and stable.
• Demonstrated in published studies to outperform other choline sources.
• Provides real, natural, energy, for people of all ages – better than caffeine, with no crash, and can replace or even boost caffeine.
• Manufactured in a state-of-the-art, FDA inspected facility in Italy, and patent protected.
• Mode of action: Potent natural precursor to immediate biosynthesis of acetylcholine and improved neuron function, better than CDP-choline (pub. papers show it), and the fact that choline bitartrate/chloride are not involved in brain metabolism (3 pub. papers show this).

Focus has less than 1 gram of coconut sugar per serving.